Some of the digital options in terms of platforms and trends that were gaining traction at the time when I was researching options were:

– ePUB [electronic publications] was popularized by digital book readers and then tablets. ePUB can be designed for AODA [Accessibility for Ontarions with Disabilities Act] compliance and renders well on all mobile devices.

– ePUB 2.0. Downloaded publications ‘flow’ into mobile devices (regardless of size and orientation). As with any liquid format ePUB content is difficult to control, especially the positioning of graphics and tables, and interactivity is nil.

– ePUB 3.0 (the latest version) is more interactive; with the fixed layout, it is pixel perfect, can embed animations, audio and video. ePUB files are distributed from website and app stores. It adopts the pull technology. Adoption rate of this format among the e-readers is catching up fast.

– Adobe DPS (Digital Publishing Suite; this has since been integrated into Adobe Experience Manager) was introduced in 2010 and quickly developed into an end-to-end publishing solution to create, publish, market, and measure content-centric (CC) apps. With DPS one can create sales tools, communication pieces, publications and more and turn them into immersive, engaging applications that include multimedia and other interactivity for viewing online of offline. Adobe DPS combines the best feature of HTML5, PDF, audio, video, social feeds, rich media games; integrates SalesForces api; considerably reduces lead time and cost for development of CC apps; removes IT involvement; eliminates printing altogether; secures content; and gives a new dimension to customer experience.

Flipping Book Publisher emerged as a partial solution. The desktop version, then available for PC, and now also as a cloud solution, imports PDFs and creates interactive books. One can flip pages like a magazine; the finished publication incorporates a table of contents and it’s possible to add multimedia elements. When introduced the final product was in Adobe Flash [swf] format; but now an HTML5 version is also available. The publication can be published to the cloud, or as a standalone HTML5 version. The publication is also responsive to different devices and screens as well as both the iOS and Android platforms.

Note: This is a live document and all efforts will be taken to update the trends and technologies of the time.

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